Web Design

A website is an essential marketing tool, allowing potential clients to look into your products and/or services 24 Hours a day, 7 Days a week from anywhere in the world. There are many aspects to this process, and due to the rapid development of the Internet, new aspects are continually being added. The first step is to register a domain (www) name and hosting of the website, which we can assist you with. As far as business oriented web sites go, the basics currently consist of an outline of the business, it's product and/or service range and contact details. 101 Design can also setup an internal content management system where all updating of your website can take place internally, therefore saving time and money to put towards others areas of your business.

Then there are the more interactive and more technical additions available such as flash animation, photo galleries, online order/quote forms, virtual tours (see below). Different features suit different businesses needs, please feel free to contact us to explain your needs and we can consult you on the best way to provide you with a practical solution, both technically and financially.

All websites undertaken by 101 Design are custom designed and constructed. Our process starts out with an initial consultation where the clients needs and wants are assessed. We then come back to the client with a number of interface concepts. Once the client is happy with the look, feel and navigation of the site we begin building the site with our industry standard programs and machines. The website is then tested online for compadability between different systems and the website is uploaded to your domain name and is accessible for viewing online.

 

Logo Design :: Corporate Identity :: Branding

From an interactive website to a business card, a brand must be recognizable, differentiated and help build customer loyalty, this is best achieved with a logo, an organisations fingerprint that separates it from it's competitors, an essential tool to help any business succeed. From researching the competition to translating the vision of the managing director to designing and implementing the look and feel of the new identity is exciting.

From mulit-national companies through to entrepreneurial ventures and nonprofit institutions, 101 Design can assist in stamping your investment with a strong, confident, accessible identity to survive this ever changing business environment.

As well as designing the logo, we offer a style guide service, which specifically outlines the use of your logo and how it is best presented in any situation of promotion, as well as incorporating the logo into a business card, letterhead, with compliment slips, signage systems or vehicles.

 

Graphic Design :: Printing :: Brochures :: Yellow Pages

Graphic design can be described as working with elements and text electronically to communicate an idea or concept. Visual communication is critical in making the most of your advertising, signage, letterheads, business cards, packaging, posters, be it digitally or printing.

101 Design also specialises in the design of Yellow Pages advertisements. Due to the low quality of paper, but the high cost of advertising in a directory, it is critical that the advertisement is designed and setup to maximise it's impact, be it colour or black and white. 101 Design also transfers the copyright to the client which allows them the use of the advertisement in other forms of media such as the local paper or real estate booklet.

 

Marketing Campaigns

A marketing campaign isn't something that happens overnight. Successful campaigns need to be carefully researched, well-thought-out and focused on details and execution. Planning a marketing campaign starts with understanding your position in the marketplace and ends with details such as the wording of an advertisement. You may also want to include decisions about uniforms, stationery, office décor and the like in your marketing plan.

Firstly, you need to redefine your product or service. Describe your product or service and its features and benefits in detail. Focus on how it differs from the competition. Concentrate on key features of your offering, including pricing, service, distribution and placement.

Secondly, we look at the various market segments into which you hope to introduce or expand your product and/or service. We help you decide what type of buyer is most likely to purchase it. We then look into your target customer in detail in terms of demographics: age, sex, family composition, earnings, geographical location, lifestyle, purchasing patterns, buying objections, and the like.

Thirdly, we create a strategy for communicating the message that will produce growth. We find out what your target customers read and listen to. Do you want people to recognize your name or know where you're located?

Once this has been completed, using your specified budget, we can assist in the creation of advertisements for newspaper, yellow pages, magazines, billboards, radio, the list goes on

 

Virtual Tours

A Virtual Tour is a full coloured 360 degree, user navigated view of the interior or exterior of any domestic, commercial, industrial or retail property. The virtual tour immerse the users into the space being viewed, a means of putting the user into the property itself through a computer monitor.

Virtual Tours are the new online marketing tool being used extensively by the real estate, hospitality, tourism and building industry to attract potential customers. Virtual Tours are also a great asset in supporting sales and marketing staff, with the Virtual Tours setting appropriate expectations before the sales staff meet with clients, giving you a large advantage over competition, as well as increasing professionalism.

Virtual Tour technology has now broken the distance barrier, with interstate and overseas clients now having the opportunity to view properties and businesses from any location on the globe, 24 hours a day, 7 days a week, and the best thing is it is free to view. Unlike 2 dimensional images, a Virtual Tour gives the opportunity to move up, down, left, right and also zoom in and out at the users free will. Virtual Tours can be singular or be linked together and with hotspots, an entire house can be viewed within minutes.101 Design offers free hosting solutions for Virtual Tours, as well as the design and construction of websites should your business require one. Should your business currently have a website, virtual tours can be added to the site without having to add a new page or reconstruct it at all.

For an example of our virtual tour work, please CLICK HERE

Please feel free to contact us with any enquiries we have listed above.